Dec. 8, 2020 – SAN ANTONIO –Mi Tierra, one of San Antonio’s most iconic restaurants owned by the renowned La Familia Cortez Restaurants, announced it is joining Breathe Puro San Antonio, a downtown campaign that is galvanizing restaurants and businesses to safely stay open for customers and employees by leveraging a proven air scrubber technology solution that combats the threat of harmful airborne contaminates in vulnerable critical areas. Mi Tierra is the first restaurant to join the effort – with the goal of reaching 50+ downtown and Riverwalk businesses this month – in adding PureAware units, which are powered by PuraShield air-scrubbing technology that removes 99.99% of aerosols carrying viruses and allow users to see the performance and location of the devices from anywhere through the PureAware app.
Breathe Puro San Antonio is a downtown effort to help restaurants and businesses reopen and stay open by adopting leading air-scrubbing technology – one unit will be given by the PureAware manufacturers to each business that joins – to help give customers and employees peace of mind. The campaign will also feature an app where San Antonians looking to dine out can visit the microsite to see which businesses and restaurants have the scrubbers running in real time, ensuring the air environment they’re walking into is being actively purified. To provide further credence to businesses and customers, Inspirotec’s Air Answer, the only commercial air sampling device that has the capability to collect ultra-fine airborne particles, will be used to validate the improved air quality.
San Antonio-based WellAware, a leader in industrial remote monitoring devices, partnered with Purafil’s PuraShield a proven air scrubbing solution that removes 99.99% of aerosols carrying viruses through a patented 4-step filtration process, to create PureAware, the market’s only proven, virus-removing air solution that provides remote monitoring and control for operations. Mi Tierra adopted the technology earlier this month – the first restaurant in the Breathe Puro San Antonio campaign created by WellAware and Purafil – and has already seen positive feedback from customers and staff in ensuring the air they breathe is being cleaned constantly. The restaurant is encouraging others in the downtown and Riverwalk area to join in the effort as it believes together they can revive the commercial scene while keeping customers safe with the help of this advanced air cleaning technology.
“We know that COVID-19 is something that we will have to live with for the foreseeable future, so our goal is to make our restaurants as safe as possible to work and dine in. PureAware has been a great partner in achieving this goal, and has given our team members and guests a renewed peace of mind, knowing that our restaurants are clean and that the air is pure,” said Pete Cortez, COO and third-generation family member of La Familia Cortez Restaurants. “We’re also honored in being part of this downtown initiative and are encouraging other restaurants and businesses that are looking for ways to also give their customers cleaner air as well as peace of mind dining in this winter to be part of Breathe Puro San Antonio. We were also honored by Governor Abbott’s recent visit to our restaurant, and feel confident that we were taking extra measures to ensure his safety and the safety of all of our staff and patrons.”
In addition to sanitizing tables and chairs, wearing masks, encouraging social distancing and more, the addition of PureAware units provides a significant new layer of protection by removing 99.99% of aerosols carrying viruses. With restaurants in the United States expected to lose $240 billion in revenue by the end of 2020, this campaign will ensure that restaurants can operate safely, while continuing to stay open for business. In addition to Mi Tierra, PureAware is used in other restaurants and franchises around the country with significant success including Mr. Gatti’s Pizza where the CEO Jim Phillips stated, “PureAware made a difference to our customers’ peace of mind, and the restaurants that installed these units have seen significant revenue increases.”
"We are excited to partner with La Familia Cortez to help them protect their restaurants with PureAware. Pete and the entire Cortez family have been such great supporters of our initiative to help the San Antonio community fight back against COVID-19 and keep businesses open in the safest possible way,” said Matt Harrison, CEO of WellAware. “With PureAware, La Familia Cortez and each of their participating restaurants can assure customers that they are going the extra mile to protect them, and they can prove it."
According to Purafil’s President Tony Querciagrossa, “Mi Tierra is near and dear to the hearts of San Antonians and having our trusted PureAware units be the reason customers feel at ease with the air they breathe while enjoying their meal is an honor. Our patented molecular technology is proven and tested by leading air researchers and scientists as well as used by universities, healthcare facilities and institutions all over the country. We’re excited to be part of this effort in helping the Alamo City’s iconic Riverwalk and downtown stay open safely and with confidence. We look forward to working with more businesses in the area.”
Restaurants and businesses interested in joining the Breathe Puro San Antonio effort or learning more should visit: pureaware.us/sanantonio.
WellAware empowers organizations to be efficient, safe and sustainable by streaming mission critical data to their employees, so they can remotely monitor and control physical assets. Our open technology is easy to deploy, affordable and secure. WellAware is headquartered in San Antonio, Texas with a world-class team of management and advisors. To learn more, visit www.wellaware.us.
Purafil, the leader in gas phase filtration, has been making the world safer, healthier and more productive since 1969. Its 50 years of experience fuels a passion to continually improve air quality by removing harmful and unpleasant contaminants from the air. Purafil protects thousands of people, processes and environments every day. Purafil’s PuraShield air scrubbing solution removes 99.99% of aerosols carrying viruses through a patented 4-step filtration process. Learn more about Purafil at www.purafil.com.
As the inventor and manufacturer of AirAnswers air sampling device, Inspirotec Inc is the only commercial air sampling device that has the capability to collect ultra-fine particles (0.1um) and can detect airborne allergens, molds, bacteria and viruses, including the capture of airborne COVID. Our patented technology is researched in collaboration with leading American universities and published in peer-reviewed scientific literature. Learn more about Inspirotec at https://www.airanswers.com.
Join us for the virtual La Gran Tamalada this Saturday from noon-2:45 p.m. on Facebook live!
Learn how to make tamales with step-by-step video tutorials. Pick up your tamalada kit from Mi Tierra Cafe & Bakery or Mi Familia at the Rim to follow along during Saturday's presentation. Tamal kits are $39.95 and available for purchase Dec 4 – 20. Each kit makes approximately 5 dozen tamales and includes masa, hojas, 1 qt. chicken and 1 qt. pork fillings. Purchase online at https://www.lafamiliacortez.com/order-tamales
The San Antonio Public Library will also have virtual crafts sessions and story time during Saturday's event. Visit the San Antonio Central Library December 2-5, 2020 to pick up your free Gran Tamalada kids craft kit, which includes child-sized aprons and supplies to create two (2) crafts that celebrate the tamal tradition. Kits are available on a first come, first served basis while supplies last and during curbside hours. You can also get your kit at Mi Tierra beginning December 4, 2020.
There is currently no vaccine to prevent COVID-19 virus. The best way to prevent infection is to avoid being exposed to this virus. However, as a reminder, the following are the CDC recommendations for everyday preventive actions to avoid the spread of respiratory viruses, including:
In addition to the precautions above, we want to share with you some of the steps our restaurants have taken (and are taking) to prevent the spread of illness:
La Familia Cortez has been closely monitoring the evolving coronavirus situation. There is truly nothing more important to us than the health and safety of our guests at La Familia Cortez Restaurants.
The Centers for Disease Control (CDC) have been holding regular press conferences updating the country on the current status of the coronavirus (COVID-19), and what steps should be taken moving forward. In today’s 24/7 media cycle, we understand that panic can often travel faster than the actual disease. As the CDC emphasized, there is not currently a coronavirus pandemic in the United States. A pandemic occurs when a disease is spreading from a variety of sources across a large region, and the number of cases across the U.S. is still relatively small.
In an effort to be transparent, and to educate our community, we want to share with you some of the steps our restaurants have taken (and are taking) to prevent the spread of illness:
La Familia Cortez is keeping abreast of the coronavirus situation on a daily basis, and we will communicate updates or any adjustments in our operations, if necessary, for the safety of our community.
The Girl Scouts of Southwest Texas (GSSWT) is partnering with La Familia Cortez to offer the public their favorite and beloved Girl Scout Cookies with a twist!
Want to win a Year of Girl Scout Cookies?
1. Go to a Mi Tierra or Mi Familia on February 24-March 1 and order a Girl Scout Cookie inspired Mexican Chocolate Tagalong Cheesecake Cake.
2. Snap photos of yourself enjoying the cookie love.
3. Post the best one to Instagram, Facebook or Twitter with #GirlScoutCookieFlavorFest and #GirlScoutsBuildsLeaders hashtag
4. And, YUM — you’re entered to win a whole year worth of cookies!
Black Diamond and Maestro 75 featuring Maestro Dobel Tequila are the December featured drinks. Available at all La Familia Cortez Restaurants, be sure to get yours before its too late!
Join us at La Gran Tamalada for a cultural culinary tradition at Historic Market Square on December 14th from 11AM to 7PM! La Familia Cortez has once again partnered with the Guadalupe Cultural Arts Center to move the event from its original home at the Guadalupe Theater to Historic Market Square for an expanded cultural experience.
Learn how to make tamales and take a few of your own home with hands-on workshops or purchase your dozens of tamales for the holiday season at one of many tamal vendors. For the kids, there will be children's activities such as storybook reading, corn husk doll decorating and photo ops with Pancho Claus provided by the San Antonio Public Library.
With live music and so much more, there's something for the whole family to learn about the festive tradition of tamales!
This family-friendly event is free and open to the public. Keep checking back for more information and a full schedule of events.
¡Buen Provecho! Our newest restaurant, Mi Familia de Mi Tierra, is opening on November 19 at 11:30 a.m.
Mi Familia will be open daily for breakfast, lunch, and dinner with menus that reflect the most popular dishes from La Familia Cortez’s restaurants, alongside new, chef-inspired dishes and family-style offerings. In the panadería, guests can expect to find pan dulce and Mexican candy from Mi Tierra’s world-famous bakery alongside a full-service coffee bar.
Mi Tierra’s beloved Mariachi Bar will also be making an appearance on the north side. Featuring a stately bar that evokes the best of Mexico, Mariachi Bar at the RIM will serve craft cocktails alongside classic Mexican beers and margaritas and special programming to include live music and mariachis.
The restaurant’s decor will showcase La Familia Cortez’s rich cultural traditions including altars, Christmas lights, piñatas and hundreds of family pictures. In addition to contemporary art from local San Antonio artists and Mexico, Mi Familia will also feature a mural by Roberto Ytuarte, that will take more than a year to complete. The mural will invoke images of Zona Cultural, bringing La Familia Cortez’s roots of El Mercado and the west side of downtown to their new home on the north side. In the future, La Familia Cortez also plans on hosting cultural programming, events and workshops at the restaurant that will promote authentic, Latino culture.
In deciding upon the name of the new restaurant, it was important to the Cortez Family to pay homage to Mi Tierra while also bridging the overarching company’s spirit of familia, resulting in “Mi Familia.” The word familia in and of itself is powerful in San Antonio, but when you add “Mi” it becomes magical. By adding “Mi” to “Familia,” you are uniting your family and creating your own connections—whether it’s relatives, coworkers, classmates, or even Spurs fans, each of these groups becomes “mi” familia.
The true meaning of Mi Familia is about turning every meal into an opportunity for family, friends and acquaintances to celebrate the important things in life, both the big and small, the good and bad. Around a table more than just food is shared; a deep bond is created. Romances are formed, loved ones are mourned, accomplishments are celebrated, and most of all, memories are made. At Mi Familia, everyone is invited to gather around the table because here Mi Familia es Su Familia.
This is the ninth year the Rey Feo Consejo Educational Foundation and City of San Antonio partner to produce Fiesta de los Reyes at Market Square, a culturally-rich celebration featuring daily and nightly live performances, a wide variety of delicious cuisine and exciting family-friendly events. The event is an Official Fiesta Event!
The event opens at 10 AM and closes at Midnight. Saturdays till 1 AM. Admission is free!
2019 Fiesta De Los Reyes is Presented by Bud Light San Antonio and by Rey Feo Consejo Educational Foundation.
At Fiesta de los Reyes you'll experience daily live entertainment from multiple stages featuring a variety of music, including the best Tejano and Conjunto, Latin jazz, and Country Western. You'll also love singing and dancing to hits from the 80s, 90s and today, played by some rockin' cover bands!
Enjoy Mexican cuisine, Cajun shrimp, hamburgers, fresh fruit drinks, funnel cakes and new delicious Fiesta treats. Your taste buds will have a fiesta as you enjoy food from over 30 delicious food booths! You might run into this year's Rey Feo!
Please remember that chairs, ice chests, glass bottles, and aluminum cans/bottles are prohibited in Market Square during Fiesta.
ABOUT REY FEO CONSEJO EDUCATIONAL FOUNDATION
The Rey Consejo Educational Foundation is a membership-based nonprofit founded in 1982 by Rey Feo XXXII Logan Stewart. The organization is comprised of 20 former Reyes Feos and 125 business and civic leaders. The organization's mission is to uphold the traditions, increase awareness and support the efforts of the LULAC Council #2 Rey Feo Scholarship Program. Visit the Foundation's website at www.reyfeoconsejo.org.
To learn more about our partner organization, the Rey Feo Scholarship Foundation, visit www.reyfeoscholarship.com. El Rey Feo was founded in 1942 by LULAC Council #2 to raise scholarships for deserving high schools students. The program has raised over $7 million in scholarships within the past 10 years.
For more information visit: https://www.fiestadelosreyes.com
La Familia Cortez Restaurants has announced their plans to open the company’s fifth restaurant. Located in THE RIM at 18403 IH-10, San Antonio, TX 78257, the new restaurant will be La Familia Cortez’s first full-service venture outside of Market Square.
La Familia Cortez will host a special reveal event and press conference in early 2019 to announce more details of the new restaurant, including the name, images of the design, and launch website and social media channels so guests can receive updates about the progress and opening date.
THE RIM location is tentatively scheduled to open in Summer 2019, and will be looking to select 150 new team members that fit the company’s mission, values and culture. To apply, please visit www.joinlafamilia.com.
The existing property at THE RIM will undergo a substantial reimaging to transform the space into a restaurant reminiscent of La Familia Cortez, but with its own distinct identity. Once complete, the restaurant will serve breakfast, lunch, and dinner with menus that reflect the most popular dishes from La Familia Cortez’s other restaurants, alongside authentic, chef-inspired dishes and family-style offerings.
Guests can also expect to find pan dulce and Mexican candy from Mi Tierra’s world-famous bakery, a stately bar that evokes the best of Mexico serving craft cocktails alongside classic Mexican beers and margaritas, special programming to include live music and, of course, plenty of cultura including piñatas, Christmas lights and altars.
Tamal Masa Recipe
This recipe makes approximately 2 dozen.
3 cups of masa harina (i.e. Maseca)
1.5 cups of chicken broth or water
2 tsp baking powder
2 tsp salt
1 tsp ancho chile powder
please add more broth or water.
Notes on Cooking
Red Chile Pork Recipe
1⁄2 lb Pork Shoulder, Cubed
3 Guajillos, boiled, deseeded and blended
3 Ancho Chiles boiled, deseeded, and blended 1/cup of Chicken Broth
1⁄2 cup of diced white onion
1 clove of garlic, diced
1⁄2 tsp Cumin
1 tsp of salt
1 bay leaf
1. Cook all ingredients in a crockpot for 4‐5 hours until the meat is completely tender, taste and add salt to adjust seasoning.
You will need:
1 lb. of fresh Gulf Shrimp
3 oz. of your choice of Tequila
1.5 oz. of Sangria
2 oz. Red Onion
2 Bay Leafs
4 oz. Lime Juice
1 Serrano Pepper Sliced
1 oz. Sliced Cucumber
1 oz. Sliced Jicama
.5 oz. Cilantro
Pinch of Oregano, Salt, and Ground Black Pepper
.5 oz Diced Avocado
Marinate for 3 hours in the refrigerator
Steps for the Chipotle Rub:
Pan de Muerto is a sweetened, soft bread shaped like a bun, often decorated with bone-shaped phalanges pieces. Pan de Muerto, also known as Pan de los Muertos, is traditionally baked in Mexico during the weeks leading up to Dia de los Muertos, which is celebrated on November 1 and 2. It is then eaten on our loved ones altar or gravesite as part of the celebration, as well as some of their favorite foods. Below is a recipe you can make to join in on the celebration!
Ingredients: 1/4 cup margarine, 1/4 cup milk, 1/4 cup warm water (110 degrees F/45 degrees C), 3 cups all-purpose flour, 1 1/4 teaspoons active dry yeast, 1/2 teaspoon salt, 2 teaspoons anise seed, 1/4 cup white sugar, 2 eggs, beaten, 2 teaspoons orange zest, 1/4 cup white sugar, 1/4 cup orange juice, 1 tablespoon orange zest, 2 tablespoons white sugar
1. Heat the milk and the butter together in a medium saucepan, until the butter melts. Remove from the heat and add the warm water. The mixture should be around 110 degrees F (43 degrees C).
2. In a large bowl combine 1 cup of the flour, yeast, salt, anise seed and 1/4 cup of the sugar. Beat in the warm milk mixture then add the eggs and orange zest and beat until well combined. Stir in 1/2 cup of flour and continue adding more flour until the dough is soft.
3. Turn the dough out onto a lightly floured surface and knead until smooth and elastic.
4. Place the dough into a lightly greased bowl cover with plastic wrap and let rise in a warm place until doubled in size. This will take about 1 to 2 hours. Punch the dough down and shape it into a large round loaf with a round knob on top. Place dough onto a baking sheet, loosely cover with plastic wrap and let rise in a warm place for about 1 hour or until just about doubled in size.
5. Bake in a preheated 350 degrees F (175 degrees C) oven for about 35 to 45 minutes. Remove from oven let cool slightly then brush with glaze.
6. To make glaze: In a small saucepan combine the 1/4 cup sugar, orange juice and orange zest. Bring to a boil over medium heat and boil for 2 minutes. Brush over top of bread while still warm. Sprinkle glazed bread with white sugar.
It may be six months away but, its never too early to start getting excited about Fiesta! The Battle of Flowers Association announced La Familia Cortez as the grand marshal for the 2018 Battle of Flowers Parade. The theme will be '300 Timeless Treasures' where they will be honoring the past and future of the Alamo City.
The Cortez family was selected because of its dedication to preserving the city's culture, its love of family, its work ethic and heart for philanthropy, the Battle of Flowers Association said in a release.
We couldn't be more excited and look forward to celebrating our city's culture and its 300th anniversary!
The parade will begin at 10 a.m. on April 27, 2018.
It’s a story of the all American dream. Back in 1941, Pedro and Cruz Cortez opened a little restaurant. 75 years later, Mi Tierra Restaurant is an icon in San Antonio and the family business has grown to four restaurants.
Read the article in full here.
The Cortez family knows how to throw a fiesta. That was evident Thursday night as 2,000 people brought El Mercado and the surrounding streets to life in a way too seldom seen in San Antonio. The occasion was a memorable one: the 75th anniversary of the founding of the Cortez family business by patriarch Pedro Cortez. Four generations of the family, including Pedro’s widow Cruz, were on hand to lead the festivities.
Read the article in full here.
“I call upon the Lord so that He can bless abundantly every member of the Cortez family,” said Archbishop Gustavo García-Siller, who kicked off the evening with a prayer. “May the Holy Spirit be in them, the spirit of love, as they continue their mission of hospitality and service.”
About 2,000 people came to experience the occasion with the Cortez family, whose patriarch, the late Pedro Cortez, opened the iconic San Antonio restaurant Mi Tierra in 1951 and helped preserve Market Square as a place representative of Mexican cultura. In the face of urban renewal, Pedro helped El Mercado – which reminded him of his home in Guadalajara, Mexico – survive.
Read the article in full here.
Read the article in full here.
This year, La Familia Cortez Restaurants, which owns the iconic San Antonio restaurant, Mi Tierra Café & Bakery, turns 75 years old, and even now, beneath the technicolor Christmas lights and papeles picados strung across the eatery’s ceiling, three generations of la familia Cortez are preserving and growing their legacy established by the family patriarch, the late Pedro Cortez.
Over the years, Mi Tierra, which also is a panadería, and cantina in the heart of San Antonio’s historic El Mercado – or Market Square – has become a downtown Tex-Mex staple for tourists, locals, and visiting celebrities alike, drawing families to celebrate birthdays, mourn the death of a loved one, or have their weekly Sunday dinner in a place that feels almost as familiar and warm as abuelita‘s.
Read the article in full here.
Llegar a los 75 años es, sin duda, una ocasión única de celebrarse. Por eso el restaurante Mi Tierra Café y Panadería, uno de los íconos gastronómicos de San Antonio, celebrará los suyos con todo lo colorido, sabroso y festivo la noche de este próximo jueves 15 de septiembre.
Para enfatizar mucho más la herencia mexicana que pregona su nombre (“Mi Tierra”), la familia Cortez, propietaria del restaurante, se coordinó con el Consulado de México en San Antonio para celebrar la Ceremonia de “El Grito” (por el 206 aniversario de la Independencia de México) en Market Square (Ave. Santa Rosa entre Commerce y Dolorosa) ese jueves de 6:30 p.m. a 9:30 p.m. anunció Pete Cortez, Chief Operating Officer de Mi Tierra.
Leer el articulo completo aqui.
SAN ANTONIO (AP) - The walls of San Antonio’s iconic Mi Tierra Cafe & Bakery are cemented by the mortar of sacrifice, trust and an old-world work ethic that never dies.
The glow of candlelit, home-style altars for past workers and Cortez family members greets customers at the entrance, symbolic of the common refrain heard from longtime employees: Mi Tierra is their second home. It all started in 1941, when Pedro Cortez and his wife, Cruz, bought a little three-table cafe at the San Antonio farmers market. Today, Mi Tierra seats 650 people in a vast space that has seen countless quinceaneras and graduations celebrated, much political campaigning and a little skullduggery, visiting celebrities galore and an endless stream of tourists from around the world.
Read the full article here.
September marks the 75th anniversary of Mi Tierra, a downtown staple. While it may be a place known for authentic Mexican food, the Cortez family, who owns the iconic restaurant, also works hard to preserve tradition, culture and their family's legacy.
"It's what makes San Antonio, San Antonio," Jorge Cortez said. "Mi Tierra, since 1941 (is) an immigrant story. It's the American story."
Read the article in full here.
Angelica Cortez never planned on a career in her family’s restaurant business. But after a few years of living a different life on her own, she found her passion right back where she started — at MTC Inc., the company that operates Mi Tierra and other local favorites.
Angelica, part of the family that runs San Antonio’s most profitable group of restaurants, graduated from Boston University with a degree in communications and went on to work as a graphic designer on the East Coast and later as an advertising and marketing executive in Los Angeles.
Read the full article here.
Even Michael Cortez, part of the growing family’s third generation, finds it challenging to map out everyone he is related to. Spreading out multiple pages in an attempt to visualize the Cortez bloodline, Michael said he was giving his siblings children they never actually had, and rerouting relationships among cousins and nephews as he tried to organize who went where on his family tree.
Read the full article here.